More Mistakes to Avoid when Designing Mobile Websites

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In our latest article we provided a short list of mistakes done when designing mobile websites. We have searched the web for articles regarding the mobile environment and other possible websites mistakes you should avoid, and here’s what we have found:

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BEWARE of the 7 Sins when Designing a Mobile Website

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It is no surprise that the future of media will be Mobile, as it is predicted that the number of mobile web users will outstrip those using laptops or desktop computers by 2015.  In a world where being connected anywhere and at anytime is the norm, can your business afford not to be online? If you want to stay competitive in your business, going mobile is a must.  And another must, is making sure it is done properly.

Here are 7 mistakes to avoid when designing a mobile website:

  • Passing off your existing site. If your business is tempted to offer mobile users access to their current website and not create a custom one for the new environment, think again.    Your rich in content, photos and videos, will pose a real challenge to the mobile user.
  • Not understanding your users. Keep in mind that a user will either access your mobile site during idle periods of time or are in a crunch for time and are looking for specific information quickly.  Don’t bore them with irrelevant information and make navigation easy.
  • Assume all mobile devices are the same. Unfortunately, not all mobile devices are the same, so focus on the type you are designing for.  If you are designing for more than one type of device, be prepared to adjust your application.
  • Slow loading. Speed is the most important factor for a satisfying online mobile experience, so keep it simple and minimize “heavy” content which may take additional time to load.
  • Ignoring that “size matters”. The device may be small and you may be tempted to size everything for the citizens of Lilliput, but it’s important to remember that real, average sized hands will be using it.  So don’t go small, make it large, then make it larger.
  • Making it complicated. Just keep it simple. Don’t offer too much at once, edit your content with only what is necessary.  Remember to make links and navigation easy to use.  Also keep in mind that “perfection is achieved not when there is nothing left to add, but when there’s nothing to take away”.
  • Not testing. Creating a prototype and running tests is essential for a successful mobile website. Get feedback and make adjustments, don’t wait for the website to go live in order to identify and discover problems.

At CodeMyIMAGE we know that a mobile device  is not a mini computer and smartphone optimized websites require different design rules. Our professional designers will develop your mobile website keeping in mind your business needs and visitor expectations to deliver a most optimized application and experience.

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More Tips for Effective Mobile Websites

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In our latest article, we discussed about mobile websites optimization. Today, we would like to bring you more tips for an effective website:

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Take your website to the mobile world!

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Recently, there has been an explosion in the areas of smartphone and tablet development, addressing the demands of on-the-go display of information. Users’ appetite for Mobile web is increasing day by day as more and more companies launch mobile-optimized interfaces. If you are considering a move to mobile to provide easy online access for your customers anytime and anywhere, then you should think about optimizing your website for mobile devices.

Developing websites for mobile devices is somehow different than designing them for desktops. Some aspects, like user attention, usability and screen size variations play a more critical role in the design of mobile websites.

Before starting to develop a mobile website, one should take into consideration features like:

  • User friendly navigation. One of the first things you should keep in mind is simplification. Focus on the most critical elements and basic navigation options to address and simplify, as these components are fundamental for keeping visitors on your mobile website. Considering some Internet connections are slow, and limitations on device screen space, it is key to make sure users have access to the information that is most important for them to meet their needs.
  • Second, don’t forget that many mobile devices have a touchscreen interface. You should think of creating bigger clickable areas around links, and placing more space between close links and increasing button size. Eliminate images that don’t benefit in delivering your message to customers. No one benefits from slow loading images that scroll up and down and left to right on their Smartphone. Additionally, limit scrolling to one direction, as much as possible.
  • Pop-ups and new windows can disturb the browsing process and interrupt your customer’s visit on the website. This approach should be avoided as much as possible, but if it is absolutely necessary to open something in a new window, make your visitors aware so they know what to expect.
  • Relevant content. The content displayed should be highly user-focused. Don’t consider banner ads or any other kinds of internet advertising for the mobile version of your website.
  • Screen size variations. Because of the continuous development of mobile technologies, designers should stay in-tune with the latest developments in screen sizes offerings. But remember, that any mobile website should work on not only modern mobile devices but also on those that that are still in use.

At CodeMyIMAGE we believe that mobile websites must be easy to use and accessible. We have experience in optimizing mobile websites and we can help your business achieve an effective presence in the mobile web zone.

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